
Publications
Decent Work and Economic Growth
Aima Arts, a business specializing in hand-painted artwork, made a successful debut at iShop, The University of Faisalabad's retail event. The team gained valuable insights by engaging with customers, refining their approach, and testing their products, achieving an impressive 80% profit by the end of the week. Mini canvas paintings were the top sellers, and the team received overwhelming customer response, helping them build a stronger brand community.
Recognized as "Shop of the Week," Aima Arts' unique range of mini and large-scale paintings captivated the campus. With plans to expand locally, Aima Arts continues to offer creative, hand-painted pieces aimed at making art accessible and personal for everyone.