Bachelor of Graphic Design

BGD

COURSE FACT
STUDY LEVEL STUDY NOTE PROGRAM DURATION CREDITS HOURS

Undergraduate

Full-Time

8 Semesters (4 years)

126

Eligibility Criteria

Intermediate with minimum 45% marks or equivalent

OBJECTIVES

The program is developed to achieve the following objectives:

  • To generate an extensive coherent body of knowledge, with depth in the underlying principles and concepts of interdisciplinary subjects including creative coding, photography and animation, editorial, advertising, illustration, publishing, interactive, new media, packaging, identity, experience, motion graphics, installations and exhibitions.
  • To develop cognitive skills of individuals to critically analyze, consolidate and synthesize knowledge to identify and solve problems with intellectual independence and cultivate communication skills to present coherent and independent exposition of knowledge and ideas.
  • To reflect the application of acquired knowledge and technical skills with responsibility and accountability for own learning and professional practice and in collaboration with others within broad parameters.
  • To demonstrate a sound and critical understanding of various theories of visual design and their relationship to design history, design practice and broader theories of culture and knowledge and its implications in exploring design situations and outcomes for a range of contemporary scenarios.
  • To curate skills and knowledge of the practices, languages, forms, materials, technologies and techniques in the graphic design discipline and apply these relevant skills and knowledge to produce and realize works, artefacts and forms of design expression through creative, critical and reflective thinking and practice.

ROLE AND SCOPE

  • Graphic Designers
  • Creative Directors
  • User Experience (UX) designer
  • User interface (UI) designer
  • Production Artist
  • Product developer
  • Art Director
  • Marketing specialist
  • Multimedia Artist or Animator
  • Visual Merchandiser
  • Packaging Designer
  • App Design/Development
  • Social Media Communicator
  • Game Designer
  • Illustration Designer
  • Web Designer

Semester 1

Course Code Course Title Credit Hours Contact Hours
CS-102 Application of Information Communication & Technologies 3(2-1) 2-3
ISL-103 Teaching of Holy Quran I N-C 1-0
ENG-107 Functional English 3(3-0) 3-0
GEN-104 Ideology & Constitution of Pakistan 2(2-0) 2-0
DE-111 Drawings & Graphics 3(1-2) 1-6
DE-112 Basics of Design 4(1-3) 1-9
Total Credit Hours 15 28

Semester 2

Course Code Course Title Credit Hours Contact Hours
ISL-101 Islamic Studies 2(2-0) 2-0
ETH-100 Ethics 2(2-0) 2-0
ISL-104 Teaching of Holy Quran II N-C 1-0
ENG-108 Expository Writing 3(3-0) 3-0
DE-113 Visual Communication 3(2-1) 2-3
DE-211 Design Studio- I 4(1-3) 1-9
GEN-105 Creative Arts 2(2-0) 2-0
  Total Credit Hours 14 23

Semester 3

Course Code Course Title Credit Hours Contact Hours
ISL-201 Teaching of Holy Quran III N-C 1-0
STAT-301 Statistics 3(3-0) 3-0
GEN-202 Environmental Studies 3(2-1) 2-3
GEN-203 Community Service Learning 2(2-0) 2-0
DE-114 History of Art & Design I 3(3-0) 3-0
DE-215 Design Studio-II* 4(1-3) 1-9
Total Credit Hours 15 24

Semester 4

Course Code Course Title Credit Hours Contact Hours
PSY-201 Psychology 2(2-0) 2-0
ISL-202 Teaching of Holy Quran IV N-C 1-0
MGT-301 Entrepreneurship 2(2-0) 2-0
GEN-310 Research Methodology 3(3-0) 3-0
GD-313 Graphic Design Studio-I 4(1-3) 1-9
GD-312 Illustration Design 3(2-1) 2-3
Total Credit Hours 14 23

Semester 5

Course Code Course Title Credit Hours Contact Hours
DE-213 History of Art & Design II* 3(3-0) 3-0
DE-216 Advanced Visual Communication* 3(2-1) 2-3
GD-311 Design in Motion-I 3(2-1) 2-3
GD-319 Graphic Design Studio & II* 4(1-3) 1-9
GD-314 Print & Publishing Media 2(2-0) 2-0
GD-315 Speculative Design Practice 2(2-0) 2-0
Total Credit Hours 17 27

Semester 6

Course Code Course Title Credit Hours Contact Hours
DE-214 Design Anthropology 2(2-0) 2-0
DE-313 Character Design & Narratives 2(0-2) 0-6
GD-316 Design in Motion-II* 3(2-1) 2-3
GD-317 Animation Design 3(2-1) 2-3
GD-318 Sensorial Communication 3(2-1) 2-0
GD-320 Graphic Design Studio -III* 4(1-3) 1-9
Total Credit Hours 17 30
Semester Summer
GEN-401 Internship 3(0-3) --
Total Credit Hours 03 --

Semester 7

Course Code Course Title Credit Hours Contact Hours
DE-212 Art & Society [Critical Theories] 2(2-0) 2-0
GD-411 Typography Design 3(2-1) 2-3
GD-412 Data Visualization 3(1-2) 1-6
GD-413 Web Design & Interactivity-I 3(2-1) 2-3
GD-414 Thesis Studio-I* 6(1-5) 1-15
Total Credit Hours 17 35

Semester 8

Course Code Course Title Credit Hours Contact Hours
DE-411 Professional Practice & Ethics 2(2-0) 2-0
GD-415 Marketing and Merchandising 3(3-0) 3-0
GD-416 Web Design & Interactivity -II* 3(2-1) 2-3
GD-417 Thesis Studio- II* 6(1-5) 1-15
Total Credit Hours 14 26

*Pre-Requisite Courses

  Total Credit Hours of Bachelor of Graphic Design: 126

Road Map Bachelor of Graphic Design No. of Courses 46
Non-Credit Courses 04
General Courses [Compulsory] 12
Interdisciplinary Courses 06
Discipline Specific Courses 23
Summer Internship/Field Experience 01
 
General Courses Discipline Specific Courses
1 ISL-103 Teaching of Holy Quran I 24 DE-111 Drawings & Graphics
2 ISL-104 Teaching of Holy Quran II 25 DE-112 Basics of Design
3 ISL-202 Teachings of Holy Quran IV 26 DE-114 History of Art & Design I
4 ISL-202 Teaching of Holy Quran IV 27 DE-211 Design Studio- I
5 GEN-105 Creative Arts 28 DE-213 History of Art & Design II
6 GEN-207 Environmental Studies 29 DE-215 Design Studio-II
7 GEN-201 Psychology 30 GD-311 Design in Motion-I
8 ENG-107 Functional English 31 GD-312 Illustration Design
9 ENG-108 Expository Writing 32 GD-313 Graphic Design Studio- I
10 STAT-301 Statistics 33 GD-314 Print & Publishing Media
11 GEN-310 Research Methodology 34 GD-315 Speculative Design Practice
12 ISL-101 Islamic Studies 35 GD-316 Design in Motion-II
ETH-100 Ethics 36 GD-317 Animation Design
13 GEN-104 Ideology & Constitution of Pakistan 37 GD-318 Sensorial Communication
14 CS-102 Applications of Information Communication & Technologies 38 GD-319 Graphic Design Studio – I
15 MGT-301 Entrepreneurship 39 GD-320 Graphic Design Studio – III*
16 GEN-304 Community Service Learning 40 GD-411 Typography Design
Summer Internship/Field Experience 41 GD-412 Data Visualization
17 GEN-401 Internship 42 GD-413 Web Design & Interactivity-I
Interdisciplinary Courses 43 GD-414 Thesis Studio-I
18 DE-113 Visual Communication 44 GD-415 Marketing and Merchandising
19 DE-212 Art & Society [Critical Theories] 45 GD-416 Web Design & Interactivity -II
20 DE-214 Design Anthropology 46 GD-417 Thesis Studio-II
21 DE-216 Advanced Visual Communication
22 DE-313 Character Design & Narratives
23 DE-411 Professional Practice & Ethics

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