| Course Title | Course Instructor | Duration |
|---|---|---|
| Digital Marketing Fundamentals | Mr Hassan Iftikhar Lecturer, Department of Computer Sciences |
4-8 weeks |
| Course Details | ||||
|---|---|---|---|---|
| Serial | Subjects | Details | ||
| 1 | Course Objectives | • Understand Digital Marketing Fundamentals • Develop Strategies • Social Media Campaigns • Analysis & Optimization |
||
| 2 | Learning Outcomes |
• Define key digital marketing terms and concepts. • Develop and implement digital marketing strategies. • Create and manage content for various digital platforms. • SEO Practices to improve content |
||
| 3 | Schedule (Example) | Lectures: 8 (6 hours per week) | ||
| 4 | Prerequisites | Familiarity with internet usage and common digital platforms. | ||
| 5 | Resources and Materials | Access to a computer with internet, Google Analytics | ||
| 6 | Course Fee | • Rs 10,000/- | ||
