ADP Graphic Design
ADP Interior Design
MBA Executive
MBA
PhD Optometry
PhD Physics
Our mission is to provide students with hands-on learning experience in digital media and broadcast journalism. The importance of digital media in the 21st century cannot be denied. Our program is designed to provide students with skills and knowledge that need to survive in the rapidly evolving industry. We expect our graduates to have the skills and knowledge to pursue a variety of media careers, including broadcast journalism, digital media production, and multimedia storytelling.
| Program Title | Number of semesters | Course category | Number of courses | Credit hours | Internship requirement | Final year project/report/ viva |
|---|---|---|---|---|---|---|
| BS Mass Digital Media & Broadcast Journalism | 8 | General | 16 | 30 | Yes | Yes |
| Major | 23 | 69 | ||||
| Allied | 04 | 12 | ||||
| Specialization | 04 | 12 | ||||
| Project+ Internship | 02 | (06+03)09 | ||||
| Total | 49 | 132 |
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| ISL-103 | Teachings of Holy Quran with Translation I | NC | General |
| ENG-107 | Functional English I | 3(3-0) | General |
| MC-121 | Introduction to Digital Media | 3(3-0) | Major |
| CS-101 | Application of Information & Communication Technologies | 3(2-1) | General |
| MC-122 | Reporting & Journalistic Writing/Language | 3(3-0) | Major |
| GEN-104 | Ideology & Constitution of Pakistan | 2(2-0) | General |
| MC-123 | Media & Social Psychology | 3(3-0) | Major |
| 17 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| ISL-104 | Teachings of Holy Quran with Translation II | NC | General |
| ISL-101 | Islamic Studies | 2(2-0) | General |
| ETH-100 | Ethics | ||
| ENG-108 | Expository Writing | 3(3-0) | General |
| MC-124 | Introduction to TV & Radio | 3(3-0) | Major |
| GEN-105 | Creative Arts | 2(2-0) | General |
| PM-417 | Photo Journalism | 3(3-0) | Major |
| MC-125 | Digital Media Literacy | 3(3-0) | Major |
| 16 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| ISL-201 | Teachings of Holy Quran with Translation III | NC | General |
| GEN-202 | Environmental Studies | 3(2-1) | General |
| MC-221 | Communication Theories | 3(3-0) | Major |
| GEN-203 | Community Service Learning | 2(2-0) | General |
| MC-222 | World Cinema | 3(3-0) | Major |
| STAT-301 | Statistics | 3(3-0) | General |
| MC-420 | Development Support Communication | 3(3-0) | Allied |
| 17 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| ISL-202 | Teachings of Holy Quran with Translation IV | NC | General |
| MC-218 | Media Laws & Ethics | 3(3-0) | Major |
| MC-213 | Current Affairs | 3(3-0) | Major |
| GEN-310 | Research Methodology | 3(3-0) | General |
| MC-225 | Digital Marketing & Public Relations | 3(3-0) | Major |
| GEN-206 | Entrepreneurship | 2(2-0) | General |
| PSY-201 | Psychology | 2(3-0) | General |
| 16 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| MC-324 | Graphic Designing & Visual Communication | 3(3-0) | Allied |
| MC-326 | Media Management & Marketing | 3(3-0) | Allied |
| MC-320 | Data Journalism | 3(3-0) | Major |
| MC-327 | Screenplay Writing | 3(3-0) | Major |
| - | Elective I | 3(3-0) | Specialization |
| 15 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| MC-328 | TV Program Production | 3(3-0) | Major |
| MC-329 | Web Designing | 3(3-0) | Major |
| MC-330 | Electronic News Gathering (ENG) | 3(3-0) | Major |
| MC-331 | Set Design & Floor Management | 3(3-0) | Major |
| MC-416 | Media Seminar | 3(3-0) | Major |
| 15 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| MC-423 | Streaming Platforms | 3(3-0) | Major |
| - | Elective II | 3(3-0) | Specialization |
| MC-314 | Contemporary World Media | 3(3-0) | Major |
| MC-419 | International Media Regulations | 3(3-0) | Major |
| MC-428 | Digital Media Analytics | 3(3-0) | Major |
| 15 | |||
| Summer | |||
| GEN-401 | Internship | 3(0-3) | Compulsory |
| 03 | |||
| Course Code | Course Title | Credit Hours | Category |
|---|---|---|---|
| - | Elective III | 3(3-0) | Specialization |
| - | Elective IV | 3(3-0) | Specialization |
| MC-429 | 2D-3D Animations | 3(2-1) | Major |
| MC-424/td> | Report Writing | 3(3-0) | Allied |
| MC-430 | Project | 6(0-6) | Compulsory |
| 18 | |||
| Total Courses: 49 | |||
| Total Credit Hours: 132 | |||
| Course Code | Course Title | Credit Hours |
|---|---|---|
| PM-411 | Advanced Reporting | 3 (3-0) |
| PM-412 | Newspaper Management & Production | 3 (3-0) |
| PM-413 | Effective & Concise Writing | 3 (3-0) |
| PM-414 | Opinion and Editorial Writing | 3 (3-0) |
| PM-415 | Advanced Multimedia Writing | 3 (3-0) |
| PM-416 | Advanced International News Coverage | 3 (3-0) |
| PM-417 | Photojournalism | 3 (3-0) |
| PM-418 | Newspaper Management | 3 (3-0) |
| Course Code | Course Title | Credit Hours |
|---|---|---|
| EM-411 | Film Theater & Society, | 3 (3-0) |
| EM-412 | Introduction to Film Studies | 3 (3-0) |
| EM-413 | Script writing for Radio & TV | 3 (3-0) |
| EM-414 | Live/Outdoor Broadcasting | 3 (3-0) |
| EM-415 | Types of Production | 3 (3-0) |
| EM-416 | Television Commercial | 3 (2-1) |
| EM-417 | Documentary Production | 3 (2-1) |
| Course Code | Course Title | Credit Hours |
|---|---|---|
| ADV-411 | Advertising –I | 3 (3-0) |
| ADV-412 | Public Relations–I | 3 (3-0) |
| ADV-413 | Advertising-II | 3 (3-0) |
| ADV-414 | Public Relations–II | 3 (3-0) |
| ADV-415 | SEO & SMO | 3 (2-1) |
| Course Code | Course Title | Credit Hours |
|---|---|---|
| DSC-411 | Mass Communication Theories, Crisis | 3 (3-0) |
| DSC-412 | Management Communication | 3 (3-0) |
| DSC-413 | International Communication | 3 (3-0) |
| DSC-414 | Communication Research Methods | 3 (3-0) |
