SCHEME OF STUDIES

Program: Bachelor of Business Administration
Short Title: BBA
Duration: 8 Semesters (4 Years)
Credit Hours: 130
Eligibility: Intermediate with minimum Second Division or its equivalent
Location: Health Sciences Campus (females) and Engineering Campus (males)

Objectives

The BBA program aims at developing a student’s intellectual ability, executive personality and managerial skills through an appropriate blending of business and general education. The program assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions, an organizational unit or an enterprise. The specific objectives of the program are to:

  • produce up-to-date, assertive and effective executives for business and  other organizations, and
  • prepare students for higher studies in business at home and

Career with BBA Degree

The BBA program prepares students for executive career in business and other organizations. The BBA degree is many a times referred to as the golden passport, since it gives its holder an edge in the job market by opening more doors of opportunity. The degree helps the graduate to fulfill potential for high earnings, increased responsibility, and greater personal development. The present decade has been labeled as the era of business, business administration and business graduates.

SCHEME OF STUDY OF BACHELOR OF BUSINESS ADMINISTRATION

Semester I

Course Code Course Title Credit Hours
ENG-113 Freshman English-I 3 (3–0)
ARAB-111 Arabic –I 3 (3–0)
MIS-117 IT in Business 3 (3–0)
BUS-411 Introduction to Business 3 (3–0)
GEN-114 Islamic Studies 2 (2–0)
MATH-114 Business Mathematics 3 (3–0)
Credit Hours : 17

Semester II

Course Code Course Title Credit Hours
ENG-212 Freshman English-II 3 (3–0)
ARAB-211 Arabic -II 3 (3–0)
STAT-223 Business Statistics 3 (3–0)
MGT-122 Introduction to Management 3 (3–0)
ECO-126 Micro Economics 3 (3–0)
PS-116 Pakistan Studies 2 (2–0)
Credit Hours : 17

Semester III

Course Code Course Title Credit Hours
ENG-211 Oral Communication 3 (3–0)
FiN-224 Business Finance 3 (3–0)
ECO-216 Macro Economics 3 (3–0)
ACT-121 Financial Accounting-I 3 (3–0)
MGT-213 Introduction to HRM 3 (3–0)
SS-2 14 Social Tolerance 3 (3–0)
Credit Hours : 18

Semester IV

Course Code Course Title Credit Hours
BUS-126 Business Communication 3(3-0)
MKT-221 Principles of Marketing 3 (3–0)
STAT-224 Statistical Inference 3 (3–0)
ACT-222 Financial Accounting-II 3 (3–0)
ECO-223 Pakistan Economy 3 (3–0)
MIS-235 Management Information System 3 (3–0)
Credit Hours : 18

Semester V

Course Code Course Title Credit Hours
ACT-231 Cost Accounting 3 (3–0)
MKT-471 Marketing Management 3 (3–0)
FIN-241 Financial Management 3 (3–0)
LAW-246 E-Commerce 3 (3–0)
Specialization-I 3 (3–0)
Credit Hours : 15

Semester VI

Course Code Course Title Credit Hours
MGT-415 Organizational Behaviour 3 (3–0)
MKT-440 Consumer Behaviour 3 (3–0)
ECO-420 Managerial Economics 3 (3–0)
MGT-361 Small and Medium Enterprise Management 3 (3–0)
Specialization-II 3 (3–0)
Credit Hours : 15

Semester VII

Course Code Course Title Credit Hours
MGT-41 1 Business Research & Report Writing 3(3-0)
MGT-41 3 Operations Management 3(3-0)
MGT-474 Entrepreneurship 3(3-0)
FIN-123 Introduction to Islamic Banking & Finance 3(3-0)
Specialization-III 3(3-0)
Credit Hours : 15

Semester VIII

Course Code Course Title Credit Hours
MGT-424 Business Project 6(0-6)
MGT-421 Business Policy 3(3-0)
MGT-422 International Business Management 3(3-0)
Specialization-IV 3(3-0)
Credit Hours : 15
Total Credit Hours: 130

Elective Courses for BBA 8 Semesters: HRM Specialization

Course Code Course Title Credit Hours
HRM-422 Performance Management System 3
HRM-424 Career Development 3
HRM-425 Recruitment and Selection 3
HRM-470 Employee Relation and Description 3
HRM-421 Human Resource Development 3
HRM-427 Compensation Management 3

Marketing Specialization

Course Code Course Title Credit Hours
MKT-433 Advertising 3
MKT-431 Export Marketing 3
MKT-440 Consumer Behavior 3
MKT-450 Supply Chain Management 3
MKT-430 International Marketing 3
MKT-461 Services Marketing 3
E-Marketing 3
Digital Marketing 3

Finance Specialization

Course Code Course Title Credit Hours
FIN-443 International Finance 3
FIN-442 Financial Markets and Institutions 3
FIN-444 Analysis of Financial Statement 3
FIN-445 Corporate Finance 3
FIN-448 Investment and Portfolio Management 3
FIN-447 Risk Management 3

Program: Master of Business Administration
Short Title: MBA (Regular)
Duration: 7 Semesters (3.5 Years)
Credit Hours: 96
Eligibility: BSc/BA/BCom with minimum second division or equivalent
Location: Health Sciences Campus (females) and Engineering Campus (males)

Objectives:

The objectives of the MBA program are to develop the student’s

  • Technical and functional skills in such areas as accounting, finance, marketing, production-operations and human resource
  • Analytical decision making skills so that the students can identify and diagnose problems, formulate alternative solutions
  • Ability to successfully communicate and interact with diverse individuals, the ability to provide leadership and to function as an entity in a competitive environment.
  • Inclination to innovate indigenous systems and management practices.

Career Opportunities:

The Master of Business Administration (MBA) program is designed to meet the challenge of fulfilling the needs of the society.

The program provides a strong general background in management theory and practice alongwith a variety of other subjects e.g. finance, accounting, marketing, economics and statistics that can be integrated with technical and professional skills. The program meets the needs of a diverse group of students from business, commerce, social science, arts, humanities and other fields.

Business and industrial sector is tremendously influenced by frequent changes in environmental, social, ecological, and economic forces. Keeping in view these challenges our MBA program will prepare the students for assuming responsibilities of management suiting to the situations.

Semester I

Course Code Course Title Credit Hours
MKT-125 Principles of Marketing 3(3-0)
ACT-121 Financial Accounting -I 3(3-0)
ECO-124 Principles of Economics  3(3-0)
MKT-124 Principles of Management 3(3-0)
STAT-22 1 Quantitative Decision Making 3(3-0)
Credit Hours : 15

Semester II

Course Code Course Title Credit Hours
ACT-121 Financial Accounting -II 3(3-0)
HRM-234 Human Resource Management 3(3-0)
MIS-117 IT in Business 3(3-0)
ECO-128 Business Economics 3(3-0)
FIN-224 Business Finance 3(3-0)
Credit Hours : 15

Semester III

Course Code Course Title Credit Hours
LAW-246 Business & Corporate Law 3(3-0)
ACT-233 Cost & Management Accounting 3(3-0)
BUS-126 Business Communication 3(3-0)
FIN-241 Financial Management 3(3-0)
BUS-422 Global/International Business and World Trade 3(3-0)
Credit Hours : 15

Semester IV

Course Code Course Title Credit Hours
MGT-423 Entrepreneurship 3(3-0)
ISB-412 Islamic Financial System 3(3-0)
MKT-471 Marketing Management 3(3-0)
MGT-354 Business Research Methods 3(3-0)
MGT-441 Operation Management 3(3-0)
Credit Hours : 15

Semester V

Course Code Course Title Credit Hours
MGT-424 Leadership & Organizational Behavior 3(3-0)
FIN-41 5 Strategic Finance 3(3-0)
FIN-41 1 Corporate Governance 3(3-0)
Elective-I 3(3-0)
Elective-II 3(3-0)
Credit Hours : 15

Semester VI

Course Code Course Title Credit Hours
MGT-422 Strategic Management 3(3-0)
MSB-5 13 Strategic Marketing 3(3-0)
FIN-444 Financial Reporting Analysis 3(3-0)
Elective-III 3(3-0)
Elective-IV 3(3-0)
Credit Hours : 15

Semester VII

Course Code Course Title Credit Hours
PRO-480 Project 6 (6–0)
Credit Hours : 6
Total Credit Hours : 96

Elective Courses for MBA HRM Specialization

Course Code Course Title Credit Hours
HRM-478 Training & Development 3(3-0)
HRM-422 Performance Management System 3(3-0)
HRM-424 Career Development 3(3-0)
HRM-425 Recruitment and Selection 3(3-0)
HRM-427 Compensation Management 3(3-0)

Marketing Specialization

Course Code Course Title Credit Hours
MKT-432 Integrated Marketing Communication 3(3-0)
E-Marketing 3(3-0)
Digital Marketing 3(3-0)
MKT-435 Brand Management 3(3-0)
MKT-431 Export Marketing 3(3-0)
MKT-440 Consumer Behaviour 3(3-0)
MKT-451 Sales Management 3(3-0)
E-Marketing 3(3-0)
Digital Marketing 3(3-0)

Finance Specialization

Course Code Course Title Credit Hours
FIN-442 Financial Markets and Institutions 3(3-0)
FIN-443 International Finance 3(3-0)
FIN-445 Corporate Finance 3(3-0)
FIN-448 Investment & Portfolio Management 3(3-0)
FIN-447 Risk Management 3(3-0)

Program: Master of Business Administration (Executive)
Short Title: MBA (Executive)
Duration: 4 Semesters (2 Years)
Credit Hours: 72
Eligibility: Intermediate with minimum Second Division or its equivalent
Location: Health Sciences Campus (females) and Engineering Campus (males)

Semester I

Course Code Course Title Credit Hours
MGT-124 Principles of Management 3(3-0)
MKT-125 Principles of Marketing 3(3-0)
BUS-126 Business Communication 3(3-0)
ACT-122 Financial Accounting-II 3(3-0)
STAT-22 1 Quantitative Decision Making 3(3-0)
Credit Hours : 15

Semester II

Course Code Course Title Credit Hours
MIS-235 Management Information System 3(3-0)
FIN-241 Financial Management 3(3-0)
ECO-420 Managerial Economics 3(3-0)
HRM-234 Human Resource Management 3(3-0)
MGT-354 Business Research Methods 3(3-0)
Credit Hours : 15

Semester III

Course Code Course Title Credit Hours
MKT-471 Marketing Management 3(3-0)
FIN-41 1 Corporate Governance 3(3-0)
HRM-428 Organizational Theory and Design 3(3-0)
MGT-441 Operation Management 3(3-0)
ACT-233 Cost and Management Accounting 3(3-0)
Credit Hours : 15

Semester IV

Course Code Course Title Credit Hours
MGT-440 Leadership 3(3-0)
MGT-473 International Business and World Trade 3(3-0)
MGT-450 Project Management 3(3-0)
HRM-478 Training and Development 3(3-0)
Elective -I 3(3-0)
Credit Hours : 15

Semester V

Course Code Course Title Credit Hours
MKT-451 Sales Management 3(3-0)
Elective-II 3(3-0)
PRO-480 Project 6(0-6)
Credit Hours : 12
Total Credit Hours 72

Elective Courses Marketing

Course Code Course Title Credit Hours
MKT-430 International Marketing 3(3-0)
MKT-435 Brand Management 3(3-0)
MKT-432 Integrated Marketing Communication 3(3-0)

Human Resource Management

Course Code Course Title Credit Hours
H RM-422 Performance Management System 3(3-0)
H RM-427 Compensation Management 3(3-0)
H RM-425 Recruitment and Selection 3(3-0)

Finance

Course Code Course Title Credit Hours
FIN-444 Analysis of Financial Statement 3(3-0)
FIN-445 Corporate Finance 3(3-0)
FIN-447 Risk Management 3(3-0)
FIN-448 Investment & Portfolio Management 3(3-0)

Program: Master of Science in Management/ MBA after BBA (8 semesters)
Short Title: MS Management/MBA
Duration: 1.5 Years (3 semesters)
Credit Hours: 30 (24 credit hours of course work and 6 credit hours of research thesis) for MS: and 24 credit hours of course work and project of 6 credit hours for MBA
Eligibility:Location: BBA 4 Years with minimum CGPA=2.5 out of 4 or MBA/MCom or Equivalent (2 Years) with minimum
CGPA=2.5 out of 4. The candidate will have to qualify GAT (Subject) Test securing minimum 50% score Health Sciences Campus (females) and Engineering Campus (males)
Subject Code Whenofered in MS Subject CodeWhen ofered inMBA Course Title Credit Hours
MSB-524 FIN-524 Strategic Financial Management 3(3-0)
MSB-513 MKT-513 Strategic Marketing Management 3(3-0)
MGT-472 MGT-472 Strategic Management 3(3-0)
MSB-515 BRM-515 Advance Research Methodology 3(3-0)
MSB-532 MGT-5 32 Corporate Governance 3(3-0)
MSB-533 MGT-533 Knowledge Management 3(3-0)
MSB-514 MGT-514 Management Theories 3(3-0)
MSB-534 MGT-534 Management of Innovation 3(3-0)
MSB-535 MGT-535 Diversity Management 3(3-0)
MSB-536 MKT-536 Event Management 3(3-0)
MSB-537 MKT-537 Entrepreneurial Innovation 3(3-0)
MSB-525 MKT-525 Emerging Markets 3(3-0)
MSB-5 16 MKT-5 16 International Marketing for SMEs 3(3-0)
MSB-517 MKT-517 Marketing Networking 3(3-0)
MSB-528 FIN-528 Global Equity Investment 3(3-0)
MSB-518 FIN-518 Emerging Issues in Financial Markets and Institutions 3(3-0)
MSB-527 FIN-527 Credit Risk Analysis 3(3-0)
Managing Conflicts at Workplace
Statistical Tools for Research
International HRM
MSB-540 PRO-840 Dissertation / Project Report 6(0-6)

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